What is social media for musicians

Social media covers platforms like Facebook, Twitter, Instagram and even Youtube, where you can interact directly with your followers and fans and easily reach new ones.

Running your own social media platforms can be as involved as updating your profile and page daily and even hourly with your thoughts, rants, photos, music and opinions and more. Or it can be as simple as posting only music-specific updates when you have to.

As ever, striking the right balance between time-consuming updates, getting interaction and enjoying yourself can be a hard one to achieve. But with Facebook boasting over 1 billion active users each month, not to count the millions on Twitter, Instagram, Snapchat, TikTok and more, it’s a vital way to reach your audience and grow your fanbases.

What is social media for musicians

You can still make it as a musician without a social media presence, but it’ll make your life a lot easier – and even fun – by having an online presence. Just think where Calvin Harris would have been without MySpace, Rihanna without her 80 million Facebook fans or Beyonce and her 127 million followers?

But finding the time to launch, grow and maintain those social media channels is a full-time job in itself and can be stressful and take valuable time away from music making and playing. Ed Sheeran, Selena Gomez and Coldplay have all taken extended breaks from social media or passed their accounts onto their labels to run due to the strains and stresses it’s placed on them.

Which is where Ma’ana come in.

We’ll build, shape and grow your social media channels, creating innovative, original content designed to interact with your audience.

Working across the key social media platforms, we’ll work alongside you to create and schedule posts, plan key release dates, interview news, gig dates and more, keeping your social media channels active and growing.

We know first-hand how powerful social media can be, and having worked on regional and international campaigns, we know how to get your message out on the right channels to the right people.

What we offer

Page Design optimization

Content Strategies

Asset Creation

Fan Engagement

Social Stories

Hashtag Research

Geo Tagging

Caption Tags

Want to chat about how we can help you and your brand

build an audiance and stand out from the crowd?

What They Say

“As an artist your EPK is the first impression that you make as a professional in the music industry, so it’s important to dress to impress. When I got my EPK done through Ma’ana Music it was as though I’d been sat with the designer downloading my visual ideas onto the screen.

The branding was on point, use of the photos was stellar, and I felt like it presented the highlights of my story in a clear and approachable way. The turn around time was also great!”